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ELYSIAN EIGHTH EDITION

Target’s flagship range explores the relationship between opposites to create a new vision in dart design.

CREATION IN CONTRAST

Great energy only comes from a correspondingly great tension of opposites.

 

The Elysian Eighth Edition is a continuation of exploration. The latest edition ventures into new concepts never previously experienced, featuring unrivalled precision and design. In our strive for excellence, the boundaries of the darts industry are once again pushed and challenged.  

 

Each edition is limited to 200 steel tip & 200 soft tip worldwide.

Elysian Eighth Edition Steel Tip DartsElysian Eighth Edition Steel Tip Darts

Each barrel is formed from a 95% tungsten billet and undergoes 55 minutes of high precision CNC milling. Two sculptured grip areas that are completely unique to anything previously attempted are created offering an unique grip and feel. 

 

The barrel is placed into a purpose made jig that masks specific areas. The barrel is then hand sandblasted creates different levels of texture. This creates a completely unique and random profile across the front of the dart mimicking the formation of oxidisation.

Elysian Eighth Edition Steel Tip DartsElysian Eighth Edition Steel Tip Darts
Elysian Eighth Edition boxElysian Eighth Edition box
Elysian Eighth Edition Steel Tip Darts in a standElysian Eighth Edition Steel Tip Darts in a stand
Elysian Eighth Edition Steel Tip Darts come with exclusive 8 Flights and Swiss Point Tool, additional Swiss Points, and BookElysian Eighth Edition Steel Tip Darts come with exclusive 8 Flights and Swiss Point Tool, additional Swiss Points, and Book

WHAT'S IN THE BOX

STEEL TIP

 

  • 1 x set of Elysian Darts
  • 2 x sets of exclusive Elysian branded 8 Flight
  • 1 x set of additional Swiss Points
  • 1 x exclusive Swiss Point Tool
  • 1 x exclusive Darts Stand
  • 1 x Book

SOFT TIP

 

  • 1 x set of Elysian Darts
  • 2 x sets of exclusive Elysian branded 8 Flight
  • 1 x set of additional Conversion Points
  • 1 x exclusive Swiss Point Tool
  • 1 x exclusive Darts Stand
  • 1 x Book
Versus themeVersus theme

THEME

 

The Versus theme this year presented the opportunity to delve into graphic languages that highlighted the relationship of opposing forces.

 

Light vs dark. New vs old. Hot vs cold. Life vs death. 

 

The wealth of visual material alongside interesting scientific examples provided us with a huge library of inspiration.

 

PACKAGING CONCEPT

 

The Elysian experience begins with the unboxing. We want to build intrigue and excitement and start telling the story of what lies within.


 
Our box design is an amalgamation of ideas that emerged from our theme. The two sides of the design build a composition that works as a complete design, but can also be separated out into individual ideas. We’ve created something that is both composed and chaotic.

Elysian Eighth Edition experience begins with the boxElysian Eighth Edition experience begins with the box

PACKAGING CONCEPT

 

The Elysian experience begins with the unboxing. We want to build intrigue and excitement and start telling the story of what lies within.


 
Our box design is an amalgamation of ideas that emerged from our theme. The two sides of the design build a composition that works as a complete design, but can also be separated out into individual ideas. We’ve created something that is both composed and chaotic.

Elysian Eighth Edition barrel designElysian Eighth Edition barrel design

BARREL DESIGN

 

The journey of a barrel is born first from an idea. This starts as a design illustration and then moves across to 3D, from there onto a tool path then onto the milling machine.  

 

There are many challenges within this process, 

but the part where metal begins to be milled 

is a thing of beauty.  

 

To reach this final stage, the process has been scrutinised, 3D printed, refined and every small detail finely examined.   

 

This is engineering at it’s best. 

The birth of something special.

 

COLOUR

 

Inspired by the contrast of old vs new, the Elysian 8th edition embodies some experimental coating techniques. 

 

The front of the barrel features a PVD Silica coating that is placed in a masking rig and hand sandblasted. The result is a patchwork of texture that replicates the natural element of rust. 

 

This is contrasted by a chrome PVD coating on the rear. This perfectly highlights the inspiration from the Versus theme. The coating is extended to the shaft and point to maximise the impact.

 

Elysian Eighth Edition uses experimental coating techniques with PVD Silica coatingElysian Eighth Edition uses experimental coating techniques with PVD Silica coating

COLOUR

 

Inspired by the contrast of old vs new, the Elysian 8th edition embodies some experimental coating techniques. 

 

The front of the barrel features a PVD Silica coating that is placed in a masking rig and hand sandblasted. The result is a patchwork of texture that replicates the natural element of rust. 

 

This is contrasted by a chrome PVD coating on the rear. This perfectly highlights the inspiration from the Versus theme. The coating is extended to the shaft and point to maximise the impact.

 

Elysian Eighth Edition uses the new Swiss Storm PointElysian Eighth Edition uses the new Swiss Storm Point

SWISS STORM POINT

 

The Elysian Eighth Edition features Target’s exclusive new Swiss Storm Point. Utilising the Swiss patented locking system, the Swiss Storm Point marries the functional prowess of Swiss Point with the aesthetic beauty of Storm point.

8 FLIGHT

 

For the first time, this years Elysian features the 8 Flight system.


A stunning, simple branded exclusive 8 Flight is screwed onto a titanium PDV coated shaft, also a design that is exclusive to the Elysian. This all in one system is another revolutionary design brought into the Elysian family.

Elysian Eighth Edition uses 8 Flight for the first timeElysian Eighth Edition uses 8 Flight for the first time

8 FLIGHT

 

For the first time, this years Elysian features the 8 Flight system.


A stunning, simple branded exclusive 8 Flight is screwed onto a titanium PDV coated shaft, also a design that is exclusive to the Elysian. This all in one system is another revolutionary design brought into the Elysian family.

Elysian Eighth Edition includes a book documenting the journeyElysian Eighth Edition includes a book documenting the journey

BOOK

 

Documenting the journey of this product, the Elysian Eighth Edition book gives an insight into Target's design and the principles and processes we follow to create this flagship dart.

SCULPTURE

 

Functional art. We believe that the Elysian deserves a bespoke stand that allows you to display your limited edition darts in a captivating and interesting way.

 

Our Eighth Edition stand is inspired by the architectural structures that influenced the Elysian barrel design. 

 

Three twisted geometric pieces of cast steel perfectly fit together to create this beautiful 
functional sculpture. Three apertures then perfectly hold and display your Elysian Eighth Edition darts.

The Elysian Eighth Edition is a piece of art and includes a darts standThe Elysian Eighth Edition is a piece of art and includes a darts stand

SCULPTURE

 

Functional art. We believe that the Elysian deserves a bespoke stand that allows you to display your limited edition darts in a captivating and interesting way.

 

Our Eighth Edition stand is inspired by the architectural structures that influenced the Elysian barrel design. 

 

Three twisted geometric pieces of cast steel perfectly fit together to create this beautiful 
functional sculpture. Three apertures then perfectly hold and display your Elysian Eighth Edition darts.

'The greater the contrast, the greater the potential. Great energy only comes from a correspondingly great tension of opposites'

- C.G Jung

 

Elysian Eighth Edition laid out showcasing the designElysian Eighth Edition laid out showcasing the design
Close-up of the Elysian Eighth Edition Soft Tip DartsClose-up of the Elysian Eighth Edition Soft Tip Darts
Open box of the Elysian Eighth Edition dartsOpen box of the Elysian Eighth Edition darts
Close-up of the exclusive Elysian Eighth Edition 8 FlightClose-up of the exclusive Elysian Eighth Edition 8 Flight

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