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The first player in history to successfully defend his PDC debut World Championship title. The first player to throw a nine-dart finish in a World Championship final. The youngest ever PDC World Champion. Introducing…Adrian 'Jackpot' Lewis.


Adrian joined Target in 2011, just in time to pick up his second World Championship title and has since been working with our design team to create a range of products that reflect the formidable champion and his exceptional talent.


Adrian Lewis celebrating winning a matchAdrian Lewis celebrating winning a match


‘Jackpot’ has been a mainstay in the PDC World Rankings, regularly being considered as a top 32 player and his accolades speak for themselves. Adrian is 2014 UK Open Champion, 2013 Masters Champion, 2013 European Championships winner, a 3x World Cup winner, 2012 European Tour Winner and a 12x Players Championship winner. A big list of wins that matches a big personality. Make no mistake, Lewis is a legend of the game and will continue to be so for the foreseeable future.

Adrian Lewis Generation 4 Steel Tip DartsAdrian Lewis Generation 4 Steel Tip Darts



  • 2014 UK Open Champion
  • 2013 European Champion
  • 2012 PDC World Champion
  • 2011 PDC World Champion
  • 2016, 2015, 2013, 2012 PDC World Cup of Dart Champion
  • 2015 Auckland Darts Masters Champion
  • 2012 German Darts Masters Champion

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